Something of a paradox i have come to be confused by. Digital is here and now. So many people that were adverse to moving away from CD players to go the streamer route have taken the leap. Music services and downloads are now commonplace. Video however has not fallen suit?
Publications and reviews are still mostly done in print, even if that print is online. Looking at the numbers of one of the biggest audio shows in the HK, Audio Exotics, has a mere 109 subscribers (I was number 109). Stereophile which started to post a lot of online content in the last 12 months has a mere 19k and so many people know who Michael Fremer is internationally. Take a look at Munich and the type of attendance and passion for audio that exists worldwide yet the number of videos and opportunities to see and discuss music online is sparse.
Manufacturers could post instructions for using their equipment online to best make it easier for setup or prevent damage from misunderstanding steps, but yet they will spend more time writing instructions without photos to make it as complicated as it can be.
I once thought that it was just the quality of these videos were not really done that well so it did not capture the attention of the audience. However, I am convinced there is an aversion to adopting this format for connecting the audio community. Not sure why....
Publications and reviews are still mostly done in print, even if that print is online. Looking at the numbers of one of the biggest audio shows in the HK, Audio Exotics, has a mere 109 subscribers (I was number 109). Stereophile which started to post a lot of online content in the last 12 months has a mere 19k and so many people know who Michael Fremer is internationally. Take a look at Munich and the type of attendance and passion for audio that exists worldwide yet the number of videos and opportunities to see and discuss music online is sparse.
Manufacturers could post instructions for using their equipment online to best make it easier for setup or prevent damage from misunderstanding steps, but yet they will spend more time writing instructions without photos to make it as complicated as it can be.
I once thought that it was just the quality of these videos were not really done that well so it did not capture the attention of the audience. However, I am convinced there is an aversion to adopting this format for connecting the audio community. Not sure why....