Producer T Bone Burnett has long promised the development of a new analog format that he promised would improve on both vinyl and CDs, as well as digital streaming and any other existing recorded m…
variety.com
Does anyone have any idea what this is all about?
Seems to be a new analogue medium brought to you by Bob Dylan and NeoFidelity, a Korean technology company.
An Ionic Original is the pinnacle of recorded sound. It is archival quality. It is future proof. It is one of one. Not only is an Ionic Original the equivalent of a painting, it is a painting. It is lacquer painted onto an aluminum disc, with a spiral etched into it by music. This painting, however, has the additional quality of containing that music, which can be heard by putting a stylus into the spiral and spinning it.
When describing the quality that raises analogue sound above digital sound, the word “warmth” is often used. Analogue sound has more depth, more harmonic complexity, more resonance, better imaging. Analogue has more feel, more character, more touch. Digital sound is frozen. Analogue sound is alive.
The quote "It is one of one" makes me think this might be some sort of musical version of a non-fungible token. If that's the case, I hope it falls off the earth as quickly as it got here. Can't wait for the snake-oil salesmen to market products for it that will make it sound even better!
The quote "It is one of one" makes me think this might be some sort of musical version of a non-fungible token. If that's the case, I hope it falls off the earth as quickly as it got here. Can't wait for the snake-oil salesmen to market products for it that will make it sound even better!
T-Bone has fashioned himself as innovative in this arena before. Dare I say the market for Elton John and Bob Dylan is not large enough to expand into an entire new way of experiencing music by themselves.
variety.com
