I'm convinced that the best lunch meats in the country start in south Philly and work their up from there to south Jersey and on up to the rest of the east coast. However, if you want the best "real deal" Italian Hoagies and Cheese Steak Hoagies, they don't exist outside of south Philly and south Jersey. The roll they use to make cheese steaks and all of the rest of their hoagies doesn't exist outside of that area and that roll is what makes the sandwich. You could even walk into a Wa Wa convenience store in south Jersey and they will make you a real Italian Hoagie sandwich that will blow anything else away that pretends to be an Italian Hoagie anywhere else west of NJ. And yes, Wa Wa has the correct and delicious Italian rolls. Probably if you are in California, they would put goat cheese and alfalfa sprouts on your Italian Hoagie and it would come on a sour dough roll. They can never leave well enough alone when it comes to food in California. They aren't happy unless they foo-foo your food up.