I always found it odd that Samsung claim in its ads that older people buy iPhones. It just didn't resonate with reality in my mind. Now there is data that says their claims are false. The Apple buyers are wealthier, younger and more educated according to latest research:
It is not a huge difference but still, it is the opposite of what Samsung claims in its ads.
It is not a huge difference but still, it is the opposite of what Samsung claims in its ads.