Sometimes, advertising gets it right

853guy

Active Member
Aug 14, 2013
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After Pepsi was universally mocked and derided for their Kendall Jenner spot, Heineken and the creatives at Publicis London decided to try to sell cool, refreshing drinks to people while actually acknowledging the cultural climate and the divergence of opinion that actually exists in the real world when not viewed through the eyes of a Kardashian. Yes, I work in advertising, and yes, it produces an untold amount of mind-numbing consumerist propaganda designed to make you feel bad about yourself so you'll go out and buy products to feel good about yourself again, but as far as ads go, this is pretty effective...


*Raises a glass*

Cheers!

853guy
 

ddk

Well-Known Member
May 18, 2013
6,261
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995
Utah
The fix was in, when have you known a Brit to pass on beer ;)!

david
 

FrantzM

Member Sponsor & WBF Founding Member
Apr 20, 2010
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WoW! ... Touching ..
 

NorthStar

Member
Feb 8, 2011
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Vancouver Island, B.C. Canada
I used to drink Heineken in my youth (only one or two a day), when my palate wasn't fully developed. Since then I feel my taste has evolved. :b

I enjoyed watching the 'staged' video though.
 

GaryProtein

VIP/Donor
Jul 25, 2012
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The video was so sweet and heartwarming :p :p but it was a trick.

I wonder if they would have stayed and talked over a pitcher of tap water or cherry Kool-Aide.

After they got to know each other, like many relationships, it would start to go down-hill because they would begin disappointing one another.

I'm just being realistic. Yes, Northstar, this was very staged.

The cynic has spoken! :) :)
 

GaryProtein

VIP/Donor
Jul 25, 2012
2,542
31
385
NY
Yes, it was clever, and very LONG too.

4:25 is an extremely long commercial most likely for something like a movie preview not television.
 

853guy

Active Member
Aug 14, 2013
1,161
10
38
Yes, it was clever, and very LONG too.

4:25 is an extremely long commercial most likely for something like a movie preview not television.

You're an astute man, Gary.

Hence why this is in the Best Online and You Tube Videos Forum...!

853guy
 
Last edited:

853guy

Active Member
Aug 14, 2013
1,161
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38

es347

VIP/Donor & WBF Founding Member
Apr 20, 2010
1,577
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Midwest fly over state..
..it likely won't be running during Super Bowl half time
 

853guy

Active Member
Aug 14, 2013
1,161
10
38

853guy

Active Member
Aug 14, 2013
1,161
10
38

Steve Williams

Site Founder, Site Owner, Administrator
So, so much truth in that commercial, staged or not. And quite thought provoking. Liked it!!

I wonder if this would work if the players were Amir and those he seems to so easily pi$$ off !!

It wouldn't end the same, trust me on that one
 

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